Semiozic OÜ

Explore the Significance of Semiotics and Tartu, Estonia

The walk complements Tartu’s slogan of being “the city of good thoughts”, and the tour would speak to both locals and visitors who live here for a shorter period of time or are passing through.

Experience Tartu as a Text Waiting to be Deciphered.​

 
The semiotic walking tour of Tartu goes beyond the common narrative of sightseeing tours. You will gain awareness of the systems of meaning embedded in the city of Tartu, uncovering hidden treasures that exist right before your eyes.
 

We welcome you to read the city as a text with us, experiencing its stories and uncovering hidden narratives. Through the dialogue and co-creation that unfolds within the urban space, our minds are enriched with a tapestry of thoughts, memories, emotions, and boundless imaginations. Imagination takes center stage, empowering you as the interpreter and participant to reflect on Tartu’s rich past, while also co-creating a meaningful vision for its future.

The tour is given in English and is two hours long, and roughly around three kilometers of walking through the city.

Come to see the beauty of Tartu, leave with learning about semiotics.

Join us to explore Tartu’s uniqueness, experience the semiotic walking tour of Tartu to gain a first-hand experience of the local culture and to learn about urban semiotics.

Bridging Academia and Industry

We aim to provide relevant materials and viable methodologies to show how semiotics relates to a wide range of applicability that impacts our daily life.

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